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For
international research, KEYWORD relies on a network of partners,
all specializing in qualitative research :
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- A common
view of and expertise in qualitative research
•
in terms of fieldwork techniques
•
in
terms of analysis
- Bilingual
or trilingual partners, who all perfectly master the English
or French language in addition to their mother
language
- A very
strong involvement from KEYWORD
all through the research process :
• carrying out of a common methodology, but
supple enough to include cultural specificities
(in terms of targets for example)
• close following of the fieldwork, co-moderation and/or
interviewing in U.K.
- In-depth
analysis for each country
- Followed
by a sharing of results on interactive achievement of the
international synthesis (written and presented in English
or French).
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Under
Keyword's responsability, a really enlightening international synthesis.
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